NWO Bessensap
Every year the NWO (Dutch Organisation for Scientific Research) organises Bessensap: a unique event that connects journalists, scientists and communicators. The theme of 2016 was focussing on the scientist as an activist. At the end of the day the Spinoza laureates were announced.
We created an “activist” photo campaign that stimulated participants to share the great scientific results with the general public.
Client:
NWO
Location:
De Rode Hoed Amsterdam
Products:
Social Media reporting
Twitter, Facebook, Periscope
Budget:
€ 2.500 – €4.000
Impact:
> 500.000 accounts reached
839 tweets
286 active on Twitter
